Campaign : Get Your Crunch On
Work : Strategy, Creative Development, Media Buying and Optimisation, Content and Community Management
The new campaign for Aussie Apples represents the vitality and goodness that comes from snacking on Aussie Apples.
Horticulture Innovation Australia appointed Ikon Group Sydney as the creative lead on Australian Apples following a competitive pitch.
The Australian Apples integrated campaign includes TV, cinema, digital and a Netball Australia partnership.